hamburger-customhamburger-custom-close

Visory

Visory is an M&A advisory firm for investors, acquirers and family offices, combining sharp market intelligence with devoted, start-to-finish guidance. Where others chase the deal, Visory builds the relationship, turning ambitious vision into lasting value. The new brand had to embody that balance of precision and partnership.

Logo · Identity – Designed at 829

Purple Visory logo with a checkmark symbol on a light pink background
A bento layout of Visory brand applications including social posts, business cards, apparel, signage and the

Impel

Impel is an automotive AI company that grew from a digital merchandising platform into a partner across the entire customer journey. Rebranded from SpinCar to Impel, a name meaning to drive forward, the business needed an identity to signal its expanded capabilities and next phase of growth.

Naming ·  Logo · Identity – Designed at 829

White Impel logo with a purple chevron symbol on a deep purple background
A bento layout of Impel brand applications including apparel, a backpack, event badges and Nasdaq and NYSE features

© Dan Fleming